The South by Southwest® Music Festival (SXSW®) has announced the first round of Showcasing Artists invited to perform at the 39th annual event. Taking place March 10th -15th, 2025, the festival programmers aim to reignite the exhilaration of discovery for fans and industry alike as they discover their new favourite artist across the eclectic backdrop of Austin.
This year’s festival welcomes groundbreaking artists spanning genres and continents, from Cuernavaca’s buzzy regional Mexican singer Justin Morales to raucous Dublin punk band Gurriers. Rising stars like Middle Eastern-influenced Indonesian psychedelic funk band Ali, Montreal’s angular art-punk ensemble La Sécurité, Virginia-based multi-instrumentalist and composer Yasmin Williams, and hard hitting Aussie rock band Delivery will join established acts including Japanese environmental music legend Shiho Yabuki and new wave-pop sensation and SX alum Twin Shadow, who will be launching his sixth album Georgie at SXSW. SXSW 2025 will also host the debut live performance of Immersion (Colin Newman of Wire & Malka Spigel of Minimal Compact) and SUSS, as part of their Nanocluster collaboration series.
“This announcement is an excellent teaser for what you can expect to see at SXSW 2025,” said James Minor, VP of Music Festival. “This round includes a range of exceptional artists, from up and coming talent to established legends, and everywhere in between. If you’ve been to SXSW before, you’ll know that this list is more than an eclectic playlist; it’s a guide to discovery, and your first step toward what you’ll experience in March.”
One of SXSW’s distinct features is global representation, with the first round of acts hailing from countries including Argentina, Australia, Austria, Belgium, Bulgaria, Canada, Colombia, Denmark, England, Ethiopia, France, Germany, Ghana, Greenland, Indonesia, Ireland, Japan, Lithuania, Mexico, The Netherlands, New Zealand, Norway, Scotland, Sweden, Turkey, and Wales.
Many of SXSW’s showcases are curated by SXSW programmers in collaboration with record labels, booking agencies, export offices, music publishers, media outlets, lifestyle brands and more. These showcases give attendees the opportunity to experience sets in exclusive, small-stage performances. The initial list of showcase presenters includes: ATC Live, Billboard, C3 Management, Chicken Ranch, De Los, Deezer, Don Giovanni, Focus Wales, German Music Export, Green Witch Recordings, Jazz Re:Freshed, The Loyalty Firm, M for Montreal, Mint Talent Group, Mothland, Music From Ireland, The Line of Best Fit, Need Pastel, NIVA, The Noise Company, Planetary Group, Pop Montreal, Reeperbahn Festival, Rolling Stone, Sofar Sounds, Spanish Wave, Taiwan Beats, Tokyo Calling, UTOPiAfest, Wide Days Scotland
The first round of artists invited to perform include:
Ali (Jakarta INDONESIA)
Amiture (New York NY)
Annie-Claude Deschênes (Montreal CANADA)
Ava Vegas (Los Angeles CA)
babas tutsipop (Guadalajara MEXICO)
Bakers Eddy (Wellington NEW ZEALAND)
Bee Blackwell (Austin TX)
Big Phony (New York NY)
Bleary Eyed (Philadelphia PA)
Boo Seeka (Dudley AUSTRALIA)
Bubba Lucky (Austin TX)
Bummer Camp (New York NY)
Caleb De Casper (Austin TX)
Cap Carter (Sydney AUSTRALIA)
Cari Cari (Vienna AUSTRIA)
Carter Vail (Los Angeles CA)
CDSM (Atlanta GA)
Chinese American Bear (Seattle WA)
Cloth (Glasgow UK-SCOTLAND)
corto.alto (Glasgow UK-SCOTLAND)
Cotton Mather (Austin TX)
Delivery (Melbourne AUSTRALIA)
Dr. Pushkin (Bolgatanga GHANA)
Dune Rats (Brisbane AUSTRALIA)
Edgar Alejandro (Guadalajara MÉXICO)
Ellur (Halifax UK-ENGLAND)
Emmeline (London UK-ENGLAND)
Exotic Fruitica (Austin TX)
Fake Dad (Los Angeles CA)
fantasy of a broken heart (Brooklyn NY)
Frankie Venter (Mount Manganui NEW ZEALAND)
GEOGRAPHER (San Francisco CA)
Graham Reynolds (Austin TX)
Guardian Singles (Auckland NEW ZEALAND)
Gurriers (Dublin IRELAND)
Gus Englehorn (Maui HI)
Hachiku (Melbourne AUSTRALIA)
HIMALAYAS (CARDIFF UK-WALES)
Honeyglaze (London UK-ENGLAND)
Housewife (Toronto CANADA)
J.Tajor (Melbourne AUSTRALIA)
Jad Fair and the Placebos (Austin TX)
John Francis Flynn (Dublin IRELAND)
Julie Nolen (Austin TX)
Justin Morales (Cuernavaca MEXICO)
Kanaan (Oslo NORWAY)
KAP BAMBINO (Bordeaux FRANCE)
Ki! (Copenhagen DENMARK)
Kombilesa Mi (Palenque COLOMBIA)
La Sécurité (Montréal CANADA)
Laura Lee & the Jettes (Berlin GERMANY)
Lauren Lakis (Austin TX)
Letting Up Despite Great Faults (Austin TX)
Levin Goes Lightly (Stuttgart GERMANY)
Los Eclipses (Mexico City MEXICO)
Lucy Sugerman (Canberra AUSTRALIA)
MADELEINE (London UK-ENGLAND)
Mall Girl (Oslo NORWAY)
Man/Woman/Chainsaw (London UK-ENGLAND)
Marry Cherry (Austin TX)
Maruja (Manchester UK-ENGLAND)
mary in the junkyard (London UK ENGLAND)
Matching Outfits (Berlin GERMANY)
MELLT (Cardiff UK-WALES)
Meltheads (Antwerp BELGIUM)
Mhaol (Dublin IRELAND)
Midnight Navy (Austin TX)
Miranda and the Beat (New Orleans LA)
Monobloc (New York NY)
Nanocluster [Immersion | SUSS] (Brighton UK-ENGLAND)
Nature TV (Brighton UK-ENGLAND)
Nemegata (Austin TX)
Nilipek. (Istanbul TURKEY)
Nive Nielsen (Nuuk GREENLAND)
o’summer vacation (Kobe JAPAN)
Parker Woodland (Austin TX)
Paula Prieto (Buenos Aires ARGENTINA)
Perennial (Vernon CT)
Personal Trainer (Amsterdam NETHERLANDS)
Pug Johnson (Beaumont TX)
Quiet Money Dot (Houston TX)
Really Good Time (Dublin IRELAND)
Rowena Wise (Melbourne AUSTRALIA)
Sarah Klang (Gothenburg SWEDEN)
Scarlet House (Charlotte NC)
Shao Dow (London UK-ENGLAND)
Shiho Yabuki (Hadasu JAPAN)
Shishi (Vilnius LITHUANIA)
Sir Jude (Melbourne AUSTRALIA)
Sly5thAve (Austin TX)
Soda Blonde (Dublin IRELAND)
Sofia Grant (London UK-ENGLAND)
Sultanes del Yonke (El Paso TX)
Summer Pearl (London UK-ENGLAND)
Surely Shirley (Kiama AUSTRALIA)
Susobrino (Brussel BELGIUM)
Tesfaye Taye Gebeyehu / Yaho Ethiopian Cultural Band/ (Addis Ababa ETHIOPIA)
The Philharmonik (Sacramento CA)
The Ting Tings (Manchester UK-ENGLAND)
The VANNS (Wollongong AUSTRALIA)
tiger bae (Harumi JAPAN)
TVOD (Brooklyn NY)
Twin Shadow (Los Angeles CA)
twst (Barry UK-WALES)
Vanessa Zamora (San Diego CA)
Venus Grrrls (Leeds UK-ENGLAND)
Volcan (San Antonio TX)
Vv Pete (Sydney AUSTRALIA)
Water Damage (Austin TX)
Woomb (Sofia BULGARIA)
XAMIYA (Tokyo JAPAN)
Xixa (Tucson AZ)
Yasmin Williams (Woodbridge VA)
Yndling (Bergen NORWAY)
Yoo Doo Right (Montreal CANADA)
Yuuf (London UK-ENGLAND)
This list is subject to change. More performers to be announced in the following months.
Music-focused Conference Programming grants attendees the opportunity to learn how to navigate the music business and meet people who can help advance careers at every level. All SXSW Music registrants receive primary access to the Music & Tech and Music Industry tracks, Music Mentor Sessions, Music-focused Workshops, Keynotes and Featured Speakers, Music Festival showcases, the SXSW Comedy Festival, exhibitions,networking Meet Ups, and more. Secondary access is available for most Interactive and Film & TV programming. Last week, SXSW announced the addition of over 450 sessions to the 2025 Conference slate.
About SXSW
SXSW dedicates itself to helping creative people achieve their goals. Founded in 1987 in Austin, Texas, SXSW is best known for its conference and festivals that celebrate the convergence of tech, film and television, music, education, and culture. An essential destination for global professionals, the annual March event features sessions, music, and comedy showcases, film and television screenings, exhibitions, professional development, and a variety of opportunities to meet and connect with people. SXSW proves that the most unexpected discoveries happen when diverse topics and individuals come together. SXSW 2025 will take place March 7–15 in Austin.
SXSW’s expansion into the Asia Pacific region, with SXSW Sydney starting in 2023 and Europe with SXSW London in 2025, provides new possibilities at this iconic experience. These events, each with their own distinct flavour, make South By an indispensable three-stop tour for the global creative community.
For more information on SXSW please check the website and facebook.