Gina Birch has unveiled the title track of her forthcoming album. Best known for being a member of seminal post-punk act The Raincoats, her debut album I Play My Bass Loud will be released on Third Man Records on February 24. As revealed by God Is In The TV last November the album will also be accompanied by several live dates.
The music video for the track ‘I Play My Bass Loud‘ was directed by Vice Cooler , with concept and choreography by Brontez Purnell.
Speaking about the video, Birch explained: ‘Vice asked his long-term friend writer, dancer, and choreographer, Oakland-based Brontez Purnell, to be the central character of the video. There are five women bass players performing in the video, Emily Elhaj (Angel Olsen), Hazel Rigby (TBHQ), Mikki Itzigsohn (Small Wigs), Staz Lindes (The Paranoyds), and myself. We shot the video in L.A. so the bass players in the video are not primarily the ones on the track apart from Emily Elhaj who plays bass with Angel Olson and Gina B. The song is a celebration of bass guitar as a voice, simple or layered, pounding or dancing, or everything at once. A celebration of a shout, a yell from the window, and the I am Here, of a woman’s creativity on the bass guitar. I play my bass, my bass my bass my bass, I play my bass loud.’
The video may be streamed below:
