NEWS: Watch Off Bloom perform ‘Love to Hate It’ live in London

Earlier this month, Anglo-Danish trio Off Bloom brought their alt-pop to a debut show at London’s King’s Head.  This year the group released their debut five-track EP, which told tales of unrequited love, passion and desperation with a heady mix of punchy basslines, electronic embellishments with a slightly ethereal edge.  The gig was a prime chance to showcase their refined Scandi-pop.

Unsurprisingly, one of the tracks they played was the infectious single ‘Love to Hate It.’  The moment was captured on film and has been released as a live music video.  The grainy, DIY clip has been pieced together to capture the mysterious energy behind the band, interspersed with crowd reactions.  It shows off why the band are being tipped as ones to watch for next year.  Watch below.