One of the most extraordinary internet phenomenons of recent times, iamamiwhoami, announce the release of the audiovisual album kin on the their label To Whom It May Concern via Cooperative Music on 3rd September 2012.
kin is a musical album and 45 minute film, the trailer for which can be viewed here
The first chapter ‘sever’ was released in February 2012 and a succession of chapters have been uploaded every fortnight since. The final chapter ‘goods’ is released today, marking the completion of the album, and can be viewed on iamamiwhoami’s youtube channel now… www.youtube.com/iamamiwhoami
For the past two years iamamiwhoami has surprised, delighted and intrigued in equal measure. Beautiful and mysterious music videos began to appear online, both surreal and visually sumptuous. Speculation was rife as to who the artist in question might be whilst the videos generated millions of hits and created a huge online following. Over time the singer was discovered to be Jonna Lee, though little was known of her or her collaborators. Plaudits followed including a Swedish Grammy award for ‘Innovator of the Year’, plus nominations for two MTV online music awards in 2011 and the ‘Digital Genius Award’ this year. To date iamamiwhoami’s videos have accumulated more than 15,000,000 hits.